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Call-to-Actions: Strategies That Work!

Call-to-Actions: Strategies That Work!

As the name implies, call-to-actions are meant to get your audience to take action on whatever it is you are selling or offering. So why do call-to-actions like  “Learn More” and “Buy Now” fail to…
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How to Drive Conversions With Digital Marketing

The end goal of an effective digital marketing plan is to increase conversions. There is no disputing that. Digital marketing is an investment you make as a business owner to get a return and to…
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7 Digital Marketing Myths You Need to Avoid

As a digital marketing agency in Raleigh, we are passionate about helping small business owners grow their online presence and make their businesses more visible. However, we often find ourselves overcoming some common digital marketing…

Can we share our Wi-Fi with the neighborhood? – A conversation about digital equity.

  Elysia: Hi everyone. Welcome to Life is Digital. I’m your host, Elysia Cadorniga. Get ready to learn more about digital marketing as we share our knowledge and perspectives on current trends, best practices and…